Free: Rapala Fishing Baits & Lures Topwater fishing lure - Fishing

Personalized Fishing Lures - Rapala

Jigging Rap®

Promotional Fishing Lure

The lure that started it all is still the number one go-to lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a 3-way swivel or bottom bouncer, the wounded minnow action continues to be irresistible to fish everywhere. Premium black nickel VMC hooks. Hand tuned and tank-tested to ensure that world renowned action straight from the box.

Rapala | Original Floating Gold

Sinking at a consistent rate of one foot per second the CountDown allows you to easily target specific depths repeatedly. Whether the fish are suspended at the weed tops or holding on bottom structure the CountDown can get you to them consistently. Trolled or cast this weighted balsa lure swims with a slow-rolling Rapala action. Outfitted with VMC black nickel hooks each lure is hand-tuned and tank-tested to swim perfectly right out of the box.

Rapala Countdown - Blue

Rapala Dives-To DTMSS 20 HTR / 7cm / 24 G Fishing Lure

Features: The Rapala Skitter V SKV13 is a 5 1/4 inch, 1 ounce topwater walker. V-Rap body design combined with tail weighted balance allows the lure to cut quick with the snap of the rod Subtle, long gliding action on a slackline. Translucent body and 3D holographic eyes, comes pre-rigged with three 4 VMC trebles. Available in over 10 colors, including both fresh- and saltwater friendly colors. The Rapala Skitter V SKV13 is a 5 1/4 inch, 1 ounce topwater walker.

Rapala Skitter V Clear Pale Olive

Rapala Rattling Rapala Lipless Crankbait - Sound heightens curiosity in fish and triggers investigation. These lures actually have sound frequencies that are harmonic, uniform and in tune with nature. This secret of sound combined with the legendary Rapala wobble is what make this lure so effective. Long-casting, lipless design makes this lure viable anywhere you can fish. Rip it fast or run it slow, either way it sounds like the dinner bell to fish. Features premium VMC black nickel hooks.

Rattlin Rapala - Silver Blue

Rapala Original Floating 07 Fishing Lure - Silver Fluorescent

Originally designed in Australia for targeting pelagic fish in saltwater environments, the Cast The OG Floater creates a massive bite-triggering bubble trail in a scaled-down size to show your freshwater gamefish something they have never seen before! Featuring a hand-carved balsa wood construction, the OG offers exceptional casting distance, floats naturally on the surface, and is very easy to swim whether you are a beginner or a seasoned pro.

Cast Fishing Co The OG Topwater Bone / 20g

Quick-Dive Resting Position Extra Thin Polycarbonate Lip Perfect Balance Long-Casting up to 150 ft. Balsa Wood Construction

Rapala Dives-to 3/8 Oz Fishing lure (Red Crawdad, Size- 2)

X-Rap®

Rapala Rattling Rapala Lipless Crankbait - Sound heightens curiosity in fish and triggers investigation. These lures actually have sound frequencies that are harmonic, uniform and in tune with nature. This secret of sound combined with the legendary Rapala wobble is what make this lure so effective. Long-casting, lipless design makes this lure viable anywhere you can fish. Rip it fast or run it slow, either way it sounds like the dinner bell to fish. Features premium VMC black nickel hooks.

Rattlin Rapala - Silver

Precision design and extreme action! This internal weighting system acts as a dual frequency knocker: as the weight slides down the internal ramp, it hits a high-durability plastic pillar and a stainless steel weight in turn.

Rapala Precision Xtreme Floating Pencil 127 mm 26g Silver

Rapala Jigging Rap Vertical Fishing Lure/Bait 2-3/4 5/8 Oz Perch