Soft Baits - Berkley® Fishing US

Berkley Gulp! Alive! Minnow Soft Bait Lures

Gulp! has 400 times more scent dispersion than ordinary plastic bait. The extreme scent dispersion greatly expands the strike zone allowing you to catch more fish! Even more impressive, the natural formula outfishes live bait in head to head field tests. Berkley Gulp! truly is the next generation in soft bait!.

Berkley Gulp! Minnow - Starry Night - 2-1/2

Powerbait Jigs - Berkley® Fishing US

Soft Baits - Berkley® Fishing US

Thkfish 5/6pcs Fishing Soft Plastic Lures Silicone Bait Paddle

The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect for finesse presentations with ultra-realistic texture and natural matte colors to fool the hardest-to-catch fish. The soft yet durable material provides for life-like action and easier hook-ups producing multiple fish on each bait.

Berkley MaxScent PowerBait Flatnose Minnow 4 Baby Bass

In collaboration with Elite Series pro-Mike Iaconelli, Berkley has revolutionized the glide bait industry with the Berkley Powerbait Nessie Soft Glide Bait. This soft-bodied glide bait is reinforced with a mesh joint that offers more action and enhanced durability. With the ability to skip, slide, and cast, it has no limitations in range or difficulty.

Berkley PowerBait Nessie Soft Glide Bait Raw / 5

Berkley has made the The Original Johnson ThinFisher even better! One of the most popular Blade Baits on the market, the ThinFisher's compact shad-shape profile has upgraded cosmetics, upgraded high-quality snap and custom Fusion 19 black nickel trebles. The combination of metal body, sonic rattle chamber and hooks makes the ThinFisher one of the noisiest blade baits on the market.

Berkley ThinFisher Blade Bait, Spray Tan

Soft Bait – Berkley® EU

In collaboration with Elite Series pro-Mike Iaconelli, Berkley has revolutionized the glide bait industry with the Berkley Powerbait Nessie Soft Glide Bait. This soft-bodied glide bait is reinforced with a mesh joint that offers more action and enhanced durability. With the ability to skip, slide, and cast, it has no limitations in range or difficulty.

Berkley PowerBait Nessie Soft Glide Bait Raw / 5

Bass fishing – Everything we know about the latest cult big bass

Berkley paired its world-class bait design engineers with a team of pro-anglers which includes hard bait legend and expert, David Fritts, to simply create dream baits. The Bad Shads balanced designs allows you to throw this bait straight and far. These Crankbaits are consistently ready to run out of the package without tuning.

Berkley Bad Shad - Spring Craw

True balsa-like action with the durability and precision tracking of a premium hard-plastic lure. The Berkley® Deep Hit Stick delivers an aggressive,

Deep Hit Stick

Swimbaits - Berkley® Fishing US